Artefact Data & AI Digest
News, views, and business cases to inspire you.
SEPTEMBER NEWS | The value of people-based attribution | Why TikTok has come of age | How retailers can survive in a socially-distanced world
JULY NEWS | Using Precision Marketing to drive sales | Winning on Google | Social CRM in China | A/B Testing
MAY NEWS | Emerging from COVID-19 Successfully | The Promise of Media In-Housing | Drive Value with GA360
APRIL NEWS | The challenges facing CDOs | How advertising will change after corona | Behavioural pricing
