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Amazon has disrupted the world of retail… and the world of brands 

Amazon is constantly disrupting the retail world. More than just a simple platform for selling products online, it is now becoming an (almost) obligatory passage for any Internet user wishing to buy a product. In addition to the wide range of products available and unbeatable prices, we are now looking for content, opinions, descriptions… A new territory to be pre-empted for advertisers, who must adapt to this new complex ecosystem with its own rules, tools…

a complete service OFFER…

At Artefact, we believe that the performance of a brand on Amazon lies in its ability to define a dedicated e-commerce strategy (product choice, pricing policy, timing of promotions, etc.) and to guarantee excellence in the operational management of the various performance drivers (content, retail media, inventory management, reviews, etc.). To meet these challenges, we have thus created a complete service offer covering all these issues to help brands in their e-commerce transformation.

…SUPPORTED BY OUR EXPERTISE AND A PROPRIETARY TECHNO: THE Artefact Retail Suite.

To do this, we combine our consulting know-how and the operational expertise of our teams with the use of a proprietary tool: the Artefact Retail Suite. This unique technological brick allows us to monitor a brand’s health on Amazon using e-commerce-specific metrics (Amazon shelf share, product page quality, reviews and ratings, etc.), or to measure the impact on the Amazon business of the Retail media investments made. More than just a dashboard, a real e-commerce cockpit for our customers.

Request a free audit of your brand situation and a demonstration of the Artefact Retail Suite.

I want to audit my brand

 

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