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Artefact (formerly known in the UK as 4Ps Marketing) is a digital agency celebrating the long overdue marriage of marketers and engineers.


We master the ever-changing art of adtech activation with an AI foundation, tech spine and creative heart

Data & Consulting

We believe that demystifying data by making it actionable is the most important factor in leading clients to success


AI is not just a buzzword, it is the foundation of our journey towards data- and automated decision-making


Artefact launches its Amazon e-Retail offer

Implement a dedicated e-commerce strategy on Amazon and guarantee excellence in the operational management of your various marketing channels.

Discover the offer

News Feb 7

Winning Christmas and Black Friday

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News Jan 31

metapeople Germany rebrands to Artefact

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News Jan 23

China Data Fact #1

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News Jan 21

Artefact has appointed Sarah De Martin as its new UK managing director

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News Dec 19

Optimisation Around User Intent For Voice Search

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News Dec 3

Measuring footfall with Google Analytics

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News Oct 25

Artefact: The new agency bringing together data, consultancy and digital marketing in the UK

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News Oct 17

A world-first artificial intelligence experiment

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News Sep 24

WeChat: China's social phenomenon

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News Sep 12

Age of assistance: a world where Domino's delivers tech (with a side of pizza)

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Our values at Artefact

At Artefact we go the extra mile for our clients and believe in disrupting the status quo

Our Values


Designing an algorithm to raise consciousness

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Coding a brand’s voice pioneering Google Home

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Helping Unibail become the GA of Shopping centers

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Building Orange’s strategy for data monetization

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Defining the Data & AI strategy

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Detecting potential churners to react in time

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Société Générale

Defining a bank's Big Data strategy

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Rue Du Commerce

Reinventing sales following ongoing people needs

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Reinventing the Search Strategy

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Birmingham Airport

Boosting Engagement Through Content Hubs

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Technology has transformed consumer lives

We are a squad that provides marketing solutions with an engineering mindset to help brands live up to new industry standards.


Event Apr 9

Join us at Google Cloud Next Summits around the world in 2019!

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Event May 13

Artefact will attend I-COM Global Summit 2019!

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Event May 16

Join us at VivaTechnology Paris!

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Event Jun 17

2019 Cannes Lions International Festival of Creativity

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Event Sep 11

Join us for the 2019 DMEXCO edition!

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Let’s get in touch

There’s nothing we like more than rolling up our sleeves and starting a brand new project. Let’s make something great together.

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Artefact AI Night

Have a look at the event created by Artefact that brought together politicians, researchers, tech leaders and brands to discuss the future of Artificial Intelligence. We are looking forward to meeting them in 2019 to unite the AI startup movement at a European level!

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