Webinar

Webinar - Amazon Ads x Artefact

How brands that don’t sell on Amazon can benefit from Amazon DSP

Unlock the power of amazon DSP to reach high-intent audiences

Join Artefact and Amazon Ads for an exclusive webinar on leveraging Amazon DSP. Learn how Amazon’s Demand-Side Platform (DSP) can drive your brand’s reach and performance—even if you’re not selling directly on Amazon.

What you’ll learn:

  • Artefact + Amazon Ads Partnership- Discover how Artefact and Amazon Ads are collaborating to bring you cutting-edge insights and tools to elevate your digital campaigns
  • Amazon DSP Positioning Update – Amazon DSP now fully supports branding and traffic generation for brands looking to expand reach and drive measurable results. Learn how Amazon DSP delivers:
    • Improved performance and incremental reach
    • Access to powerful 1P and 3P data with Amazon Marketing Cloud (AMC) for enhanced measurement and transparency
  • Success Stories & Real Results – Hear real-world examples of Amazon DSP in action, including:
    • Achieving a 50% reduction in CPAs through quick optimizations
    • Boosting lead acquisition and maximizing Prime Video integration to increase results by 20%

Key Takeaways:

  • How Amazon DSP can enhance brand reach and awareness
  • The value of exclusive Amazon audience insights to power upper-funnel strategies
  • Why Amazon DSP is cost-efficient, using AI-driven optimization to maximize ROI

Don’t miss this opportunity to explore the untapped potential of Amazon DSP for non-Amazon sellers. Plus, get access to our free AMC eBook—an exclusive resource available for download after you register.

After the webinar, you’ll receive detailed materials and success stories to guide you step-by-step!

SPEAKERS

Bernal Mazaira

Bernal Mazaira, Head of Analytics & Retail Media

Artefact UK

David Lopez

David Lopez, Growth Manager

Artefact Spain

Thomas Faure

Thomas Faure, Sr Ad tech Sales Manager

Amazon Ads

Pierre Davicco

Pierre Davicco, Senior E Retail Media Consultant

Artefact France