Understand and optimise the true incrementality of your marketing & media activities to gain a competitive advantage and maximise ROI
According to Deloitte’s CMO survey, 70% of marketing leaders struggle to accurately measure the ROI of their digital campaigns, making it challenging to effectively allocate budgets and achieve business goals.
Examples of some of these challenges:
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Gain a deeper understanding of the true impact of your marketing & media efforts to and optimise returns with our solutions.
At Artefact, we’ve developed a transformative approach to measuring Marketing ROI(MROI) that offers multiple benefits to your marketing teams.
We are official partner on marketing measurement.
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We employ a marketing triangulation framework as part of our approach to enhance decision-making agility and effectiveness
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