Clients
Learn how our clients are gaining value from data and AI.
GROUPE BARRIÈRE Launching the first tailor-made generative agents: Kicking off Groupe Barrière’s AI roadmap
In collaboration with Artefact, Groupe Barrière has developed a generative AI platform with three main agents. Each addresses specific business challenges. They are being rolled out gradually in a test-and-learn mode.
VINCI Airports How VINCI Airports uses AI to optimize its operational, commercial, and financial performance with Google Cloud and Artefact
VINCI Airports manages 70 airports in 14 countries, welcomes 320 million passengers per year, and generates €4.5 billion in revenue. Faced with increasing operational and environmental constraints, the operator is turning to artificial intelligence to optimize its performance. A look back at a successful transformation with Benoît Forest, Director of Operations at VINCI Airports.
BURGER KING Respond Faster, Decide Better: The Impact of AI at Burger King with Artefact
With nearly 600 restaurants, €2 billion in revenue, and 30,000 employees, Burger King is the second-largest fast-food chain in France. The brand is supported by 175 franchisees and backed by Groupe Bertrand, the leading French franchising catering group.
ARDIAN Transforming Private Equity Due Diligence with Generative AI
Ardian partnered with Artefact and Mistral AI to tackle a universal challenge in private equity: document overload and information silos. The result of this collaboration is GAIA, an internal generative AI platform that is fundamentally transforming how Ardian’s investment teams analyze and extract insights from complex, unstructured documents such as market reports, due diligence documents, financial filings, and legal memoranda.
LAGARDÈRE TRAVEL RETAIL Deployment of Lumina, a custom-built Gen AI tool that assists global business leaders in responding better and faster to the tenders the company handles annually
Lagardère Travel Retail, a global leading company with more than 170-years of history, has become a benchmark in the travel retail industry by supporting mobility in all forms. Its innovative approach combines three core business lines –Travel Essentials, Duty-Free & Fashion, and Dining – to deliver tailored solutions to deliver value for our partners and enhance passenger experiences.
GHD (Goog Hair Day) From Awareness to Action with AI: How GHD Scaled Conversions with Performance+
For GHD, the premium hair styling brand known for its high-performance innovation, the challenge was clear: how to maintain a luxury brand experience on Amazon while boosting performance. As media costs rise and competition intensifies, GHD needed a new strategy to turn awareness into meaningful action while maintaining control over their brand narrative.
BOUYGUES TELECOM Launches Its Agentic AI Sales Assistant
Bouygues Telecom is revolutionizing the customer experience by launching the first generative AI-powered personalized mobile sales assistant in Europe, built on Google Cloud. Supported by Artefact for over a year, the telecom operator is enhancing its online sales journeys by offering 24/7 assistance to prospects and customers.
ROBERTET NaturIA solution: When artificial intelligence becomes the partner of Robertet’s creators
Robertet is the world leader in fragrances, flavors and natural ingredients. With 175 years of history, this family-run company, deeply rooted in Grasse, France, has combined traditional craftsmanship with groundbreaking innovation to remain at the forefront of its sector.
ADEO Improving product referencing speed and quality with AI
Clear and precise product sheets are essential for delivering a great customer experience and ensuring the performance of an e-commerce site. ADEO, the parent company of Leroy Merlin, is integrating artificial intelligence (AI) to transform its product data management processes, which had become too complex and time-consuming. From collecting supplier information to enriching product attributes, each step is being redesigned to gain fluidity, speed, and accuracy.
