We created an automated dashboard based on multiple data sources to help Unibail Rodamco identify, track and understand its offline visitors, from the catchment area to their behavior in store.
We developed 19 dashboards, for each of the French malls, within 3 months.
- 2 consultants
- 3 data scientists
- 2 AI engineers
- 12 weeks
New KPIs obtained:
The number of unique visitors per day/week/month/quarter,
the number of transactions and amounts spent in stores, etc.